RSS has made your life easier. With it, you don’t have to head to individual website you follow to check what their new posts are. You can check the latest news from NYTimes and simultaneously check what your favorite beauty blogger has shared for a week. It saves time, and it saves effort.

All you have to do is open one RSS feeds reader – there are many good ones out there. Our personal favorite was Google Reader, but sadly the service has been closed down by Google on 2013 because apparently, other people didn’t like it as much as we do.

But, well, back to the topic. Do you what else that can make your life even easier? Importing RSS feeds to your Outlook.

With it, you don’t even have to open RSS feeds reader. You can have your RSS feeds delivered to your Outlook inbox. Another time-saving and effort-saving cheat, even if only several seconds and clicks.

Here is how to do it. Despite how it looks, it’s actually pretty simple steps.

  1. Head to the website you want to subscribe
    When you’re there, find where the RSS button is. They’re usually on the widget, or on top of the page, or on the bottom, or around Follow Me section. If you can’t find it, however, you can just simply press CTRL+F to open search box and type RSS.
  2. Click the RSS button
    Now, click that RSS button. Some website only has one RSS option, but some websites provides options if you want to subscribe to all their post, or only certain post, or only at certain times, et cetera. Click the one you want, and the browser will take you to an RSS page. Usually it only contains code, but ignore it. All you need to do is copy the link in the address bar.
  3. Open Outlook
    Start you Ms. Outlook. Click File on the menu bar, then head to Account and Social Network Settings. Click the drop down menu and click Account Settings.
    A dialogue box will open. You’ll see several tabs on the box. Click the RSS Feed tabs.
  4. Add the New RSS Feeds
    On the RSS Feed tabs, find menu New… and click it. A new dialogue box will open. Now, you can paste the link of the RSS feeds you copied from your favorite website earlier on the field available.
    Then, click Add.
  5. Set your preference
    A new dialogue box for RSS Feeds Options will open. In this box, you can set your preference for the RSS Feeds.
    – In the General settings, you can rename the Feed name
    – In the Delivery Location settings, you can choose where you want your RSS feeds to be delivered on your computer
    – In the Download settings, you can choose whether you want automatic download if there is any enclosure on your RSS feed and whether you want to download the RSS feed as .html file
    – In the Update Limit settings, you can choose whether you want to limit the update based on the provider’s recommendation or not
    Once you’re okay with the setting, click OK
    Now you’ll be back on the Account Settings dialogue box. Your new RSS Fees will be listed, along with the status on the Last Updated On. Click OK.
  6. Receive the RSS
    Now, you can go back to your Outlook Home. Just click Home on the menu bar. Look at the left-side menu, and you’ll see a folder named RSS Feeds. Click on the folder, and you’ll get a list of the update.
    All you have to do to read the update is click on this, and the content will be displayed on the right side. Yep, as easy as that.
  7. Other options for the RSS feeds
    You can do much more than just read the update from the Outlook. You can head to the RSS menu in the ribbon. You can choose to do one of these:
    – Download the Content
    If the content has attachment or enclosure, you can download them immediately by clicking this menu. Or, you can simply download the content themselves, if you want to have them handy in your computer when you have no access to the internet.
    – Share this Feed
    If you think the content will benefit someone in your contact, click this menu. They will receive this content via their mail. No need to copy and paste the content in a separate new mail.
    – View Article
    If you’re not satisfied reading the content from your mail, you can head to the website by clicking this menu.
  8. Deleting the RSS Feeds
    Sometimes, just like everything in life, the content of the website you follow is no longer relevant for you. Maybe you move out of town and want to unsubscribe from the RSS feeds of your old town forum?
    You can head back to File > Account Settings just like when you add the RSS feeds.
    On the Account Settings dialogue box, you’ll find your RSS feeds on the list. Select the feeds you want to delete, and click Remove.
    Another box will pop up, asking if you’re sure you want to remove the feeds. Click OK.
    If you delete the RSS feeds this way, all the previous content you’ve downloaded will stay intact.
  9. Easier Options to Add and Delete RSS Feeds
    There is way easier option to add and delete RSS Feeds that involves less steps.
    You don’t even need to head to the File menu. On the Home, look at the menu of the left. Right click there, and click Add a New RSS Feeds and you’ll get directed to dialogue box where you can put the RSS feeds URL from your favorite website.
    Similarly, to delete the feeds, all you need to do is right click the folder in the left-side menu and click Delete Folder. However, this method will also delete all the previously downloaded content.

Do you know that video marketing is one of the trend in 2018?

Customers these days want short but useful content that is highly engaging and capable to tell a story. What can convey all of those better than a video?

More and more companies prefer to use video as their marketing tool. It’s more interesting and engaging than still images or long text or even the previous trend – infographic.

If you want to catch up to this trend, whether it’s for your product brand or personal brand, you’ll want to start providing video content in your website.

After you create the video, you’ll need a place to host it. We don’t recommend you to upload the video directly to your website. First, it wastes your space (if you have limited storage space, that is). Second, not every host is built to play video content, causing your customers to experience unpleasant experience while watching your video. They may get choppy and lagged video. Your message from the video won’t come across, and all your customers get from watching it will be mild irritation and frustration.

coffee-youtube-video

YouTube Video for Your Website

If you want to add video content to your website, we recommend you to host it somewhere else. There are many websites that provide this service. From YouTube (that seems to be a household name already) to RapidShare, OpenLoad, Vimeo, and many others. From free to paid.

If you’re planning to share free video content, then your best option is YouTube. YouTube is free, easy-to-use, and currently is the more popular video-sharing platform.

On the other hand, if you’re planning to make paid video content, YouTube is not your option because it doesn’t provide the service. You can, however, choose to monetize your video. YouTube will put advertisement at the beginning (or in the middle, if your video is long) of your video and you’ll receive part of the revenue from it.

How to Embed YouTube Video for Your Website

We’ve said that one of the advantage of using YouTube is its user-friendliness.

To embed the video you’ve uploaded on YouTube, all you need to do is this:

  1. Visit your video in YouTube
  2. Under the video, you’ll see Share button. Click it and choose Embed
  3. You’ll see the link to embed the video
  4. Copy the link to your website post

And voila, your video is now embedded on your website! Your customers can now see the video from your website, without needing to copy the video link and paste it to the address bar and hit enter.

How to Resize YouTube Video for Your Website

Different website has different design. Sometimes, you’ll need to resize the YouTube video for your website to keep it looking clean and neat.

It used to be easy to resize YouTube video for your website. In the Step 3 from the above, you’ll see size option under the link to embed the video in a drop down menu. All you need to do is choose the size you want and the code will change according to the size you choose.

Since last year, however, it seems like YouTube has gotten rid of this size option. If you copy the embed link provided, you’ll get the default YouTube video size: 560 x 315, as you can see from this example code:

There are many users who seems to be confused with this change. Why did YouTube get rid this practical option? How can they resize the embed video without this option?

Turns out, YouTube doesn’t actually got rid of it. They just don’t show it as blatantly as before. But, you can still get embed link with different size.

All you need to do is to accessing the embed link from different mode.

  • If you want default YouTube size, you can just follow the steps above. You’ll get 560 x 315 video.
  • If you want medium sized video, you just have to right-click on the video while it’s playing (no need to click the Share button) and click Copy embed code. You’ll get 599 x 337 video. Below is the example code for embed video link.
  • If you want large sized video, play the video on Theater Mode, then right-click on the video while it’s playing and click Copy embed code. You’ll get 1349 x 480 video. Below is the example code for embed video link.
  • If you want HD video, play the video on Full Screen Mode, then right-click on the video while it’s playing and click Copy embed code. You’ll get 1366 x 768 video. Below is the example code for embed video link.

How to Resize YouTube Video for Your Website Manually

Of course, you can easily change the size manually from the embed code. However, not all size works as YouTube will obviously need to maintain the ration of the video. The most common sizes for video that usually works are these:

  • 320 x 240
  • 560 x 315
  • 640 x 360
  • 853 x 480
  • 1215 x 480
  • 1229 x 691
  • 1280 x 720
  • 1920 x 1080

So, there you have it, easy ways to resize YouTube video for your website, manually or not. Now you don’t have to panic anymore when you don’t see any resize option when copying the embed code of your video.

Gain more interest and visit from your customers to your website by adding video content. No matter what design your website has, you can easily resize YouTube video for it with this helpful guide.

Do you have any other way to resize YouTube video for your website?

Or do you have any other question about adding video content to your website? Share your thought on the comment section below.

It’s a question many digital marketer, blogger, and other that deals with SEO is dying to know the answer.

Back in the 2011 and few years after, keyword density seems like a magic formula for SEO. You have to know your keyword and you have to put it out there, as many as you can, to make your site relevant. Otherwise, search engine wouldn’t see what your post is actually talking about, and they wouldn’t bother recommend it to their user as well.
As time goes by, however, the competition become severe. Every day, many entities launched their own website and blog. All of them competing to be in the first page on search engine result. All of them want to apply the same keyword strategy.

And then, misusing happens. Some website think that repeating the same keyword 100 times in a 1000 words post will help search engine find them. You may want to find out the best diet routine for your body type and enter ‘body type diet’ in the search query and click the first link in the search result, only to find out that it’s really just an article that sells diet pill with ‘body type diet’ repeated 500 times without any information on how you can do that and what’s the health benefit and how it works whatsoever.

Back then, it probably worked. However, there are consequences. The post would likely sound forced and redundant. Worse, it sounds like spam, it screams like the website wants the visitor to be useful for them instead the other way around, and no one like to be used by anybody, especially not by a scam website.

That’s why, in recent years, people start to think less of keyword density, and prefer to focus on the other aspects of a post that would make them more visible for search engine, such as web quality and authority.

Is keyword density already obsolete?

Search engines realizes that competition in keyword density can ruin user’s experience while using their services, and has started voicing out their dislikes on this, as early as from 2014.

Google even started to give penalty to websites that over stuff their keyword. If your website got detected, Google may demote your website ranking, or remove it altogether from its search result. It’s disastrous.

Which means, over stuffing keyword these days will more likely put your website out of business rather than propel it to Google search result first page.

But is the concept of keyword density itself obsolete? We don’t think so.

First, keyword density one of the way to let search engine knows what your post is talking about. It helps them to match your post with query entered by people. If your post is talking about leather wallet, but you mention the word only once or twice, Google algorithm may decide that you haven’t covered the topic thoroughly, and rank your website lower than it should.

Second, keyword is also related to the quality of your blog post. If you want information about herbal tea, you’ll want to know that the post you’re reading is really talking about herbal tea, and not wandering too far to talk about something completely irrelevant. Putting keyword in post can help you to stay in the topic.

So, we believe that keyword density is not obsolete. Over stuffing keyword is.

Is there such thing as right keyword density per post?

Experts have split opinion on this. Some believe that keyword density is not relevant anymore for SEO, that one should not put too much effort on this aspect because it doesn’t really help, therefore it doesn’t matter how many keyword you put in your post.

Some other believe that keyword density still matters, although maybe not as much as people believe. However, you can’t just stop caring about it altogether. We happen to believe in this side of the debate.

Sure, it’s not the only one factor to rank your post up there in search engine, but if you can maximize your effort in all of the factors, then why not do it? It doesn’t take much to maximize the usefulness of your keyword in a post.

  • Keep the keyword density around 1.5%-4%
    Keyword density is defined as how many times you put your keyword in the post divided by overall words your post has.
    The interesting thing is, each website seems to have different ‘right keyword density’. Based on our experience handling different website, as well as talking to other website owners, there is no one number that defines ‘the right keyword density’.
    Some of our posts rank high when they have 1.5% keyword density. Our colleague’s post in different website ranks well when they keep the keyword density around 3-4%.
    However, putting more than 5% keyword density can put you at risk to be penalized by Google.
    So, our suggestion for you to know the right keyword density for your website is to experiment with density between 1.5-4%
  • Put the keyword in the right place
    You can still make a natural, readable post with 1.5-4% keyword density if you know where to put it right. We like to put our keyword in these position
    The title, because it’s the first thing your visitor will see
    The beginning of the post, again because it’s the part where you secure your reader
    -The end of the post, to wrap the post nicely and keep the post in the topic
    -Anchor text, because link to other relevant website makes your post more trustworthy

So, keyword density, we believe, is still relevant – if you know how to use it right. The key here is not to over stuff the keyword, make your post natural and useful to improve its quality, and to put the keyword in the right place.

Don’t be afraid to experiment with the keyword density to find out the right number that works with your website. And do tell us the result of your experience in the comment section below. We can make a nice discussion out of it.

I don’t know about you, but I personally have a PC I use to work at home and a notebook I carry for mobile working. Having two computers used to be a hassle, because sometimes, if I forgot to back up my file on cloud storage on my PC, then I have no way to access that file on my notebook, and vice versa.

I even considered to get rid of my PC, but while it’s not really a practical gadget, I still prefer to work with it at home because it has better spec than my notebook. So I started looking if there is any way I can connect the two computer, and I found Remote Desktop Connection.

Remote Desktop Connection basically is a service that connects two different notebooks (or laptop) that has installed Chrome Browser.Using Chrome Browser however, I can now use remote desktop connection that gives me access to the files in my PC from my notebook, even though I’m not at home.

Is it secure?
The first question that pops up on my mind when I was considering this service is its security. Is it really okay to open the access to my PC and notebook just like that?

Three things convinces me of its security, though.

First, if you open the access for your computer to your other computer (like from my own PC to my own notebook), you will get to set your own six-digit PIN. The idea is simple, to open access, you’ll need to enter PIN, and as long you don’t give away my PIN to other people, then nobody can gain access to your computer.

Second, if you want to share temporary and limited access to other people (for example, if you need your friend to check on the document you’re working on), you’ll be given access code that you need to share to your friend. Your friend can only get the access after he or she entered the correct access code. For more security, this access code is temporary. After you close the connection, your friend can no longer access your computer unless you give him or her new access code.

Third, all of the data exchanged during the sharing session is encrypted using AES. It means, Google itself can’t peek on what’s inside your computer, even if you are using its service to connect multiple computer.

Two Types of Connections

I’ve mentioned briefly above, but Google’s Remote Desktop Connection currently offers two types of connection:

  1. Remote Assistance
    This service allows other people to get limited access to your PC. Limited here means screen-sharing, where you can share what is happening at your screen to other people of your choice. This is perfect for technical assistance.
  2. My Computer
    This service is the one that I need the most. With this service, I can access the hard disk of my PC from my notebook, and vice versa, instead of getting only the screen sharing.

How can I get this service?

It’s really simpler than you think. All you need to do is sign in into your Google Account in both of your devices.

Then, download Remote Desktop Connection app from Chrome Web Store and install it on both of your devices. Don’t forget to click Add when you’re prompted by Chrome.

Now, you can launch the app.

How to use this service?

After you launch the app, you’ll get asked to choose which one of the two types of the connection you want: Remote Assistance or My Computer.

If you choose Remote Assistance:

  •  Click Remote Assistance
  • A dialogue box will open with two choices: Share or Access
  • From the computer you want to share with your friend, click Share
  • Ask your friend to choose Access
  • Your dialogue box will show Access Code. Each new connection will give you new Access Code. Let your friend know this Access Code and enter it in his or her dialogue box
  • When the Access Code match, the connection will open. You will get a notification.
  • Under the notification, there is option to stop sharing when you’re done.

If you choose My Computer

  • Click My Computer
  • A dialogue box will open. Click Enable remote connection
  • Chrome will automatically download Chrome Remote Desktop Host Installer
  • Install the software by following the instruction on screen
  • New dialogue box will open and you’ll get asked to create 6 digit PIN. Once done, click OK
  • Then, in Chrome Remote Desktop Host Preference, you’ll be asked to enter your PIN to enable the service. Enter PIN and click Enable
  • Repeat the process in each of the other computer you want to connect. The setup is finished.
  • Now, if you want to connect, open the Chrome Remote Desktop. Under the My Computer option, you will see a list of computers you’ve set up to be connected to each other. Click which one you want to connect, enter then PIN, and enjoy the shared connection.

You’ll get a notification that the computers are now connected. Under the notification, there is option to stop sharing when you’re done.

A little note to remember, both of the computers must be active for the connection to work. So before leaving one of the computers at home, make sure you’ve turn it on and set the power management to ensure the computer won’t sleep. If you forget this and the computer fall asleep, you’ll lost the connection.

So, what do you think? A simple yet secure feature that allows you to have two computers connected, giving you a power of two even when you only hold one in your hand. As for me, I personally think it’s both cool and useful.